NOREP Apparel is born

This is it! You have to believe that entrepreneurship in the field of textiles never really left me. Those who know me will remember the Nastee era when me and my friend Joé embarked on a little adventure of creating t-shirts. At that time, the t-shirt industry was experiencing a small revolution with the presence of sites like Threadless, LaFraise and much more (but there was two of my favorites).

The Nastee era

We had decided to launch without waiting and especially for fun, in order to create humorous t-shirts. Without any publicity, and only by word of mouth, Nastee had managed to build a certain notoriety in the field and had obtained several media coverage. Anyway, it remained a "part-time job" which was managed in the evenings and on weekends. After about 3 years we just decided to close shop as no one could fully dedicate themselves to it.

NOREP Apparel & Stuff

Today, I personally dive back into the t-shirt business with the launch of NOREP Apparel & Stuff. A line of clothing (and other stuff) that I want to dedicate to the field of crosstraining (aka Crossfit). 

via GIPHY

Without bullshit, it's downright a one man army that's behind it. The prepartition of the website, the t-shirt designs, the blog posts, in short, the entire project. Basically I could say here that I have a small MVP for the next year. I just want to have fun without breaking my head too much. I'm an email away from any questions you have, and I hope you enjoy this little clothing collection.

I will definitely add designs over time. Some of these will be limited edition and others will be available all the times.

Go to the store right now Let'sssss gooooooo!

Francis